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To whom it may concern

Experienced Social Media and Web Project Manager with Swiss federal diploma is looking for a new challenge in Social Media and Community Management, Online Communications or Digital Marketing.

Currently I am working as a Social Media Manager for Valiant Bank, an independent retail and SME bank operating exclusively in Switzerland. Started in may 2015, I developped the strategy for their presence, plan, create and curate the content (text, video, photo), support customers, monitor and report regularly to the Management Board. Today, we are succesfully established on six channels and Valiant ranks among the top ten finance companies on social media in Switzerland.

Prior to this I was employed as a Project Leader for Content and Community Management at commonsense GmbH, a small agency for online PR in Berne. There I was mandated to take care of the social media presence of PostFinance and swisstopo, the Federal Office of Topography.

I am passionate about social media and have extended knowledge of the relevant platforms (such as Medium, Twitter or LinkedIn including blogs), and their communication possibilities. I dispose of the required editorial skills and the communicative sensitiveness for the daily management of the communities.

Staying up-to-date with current technologies and trends is a must for me. In 2017, I accomplished a Certificate of Advanced Studies in Digital Finance at the University of Applied Sciences in Business Administration Zurich. Therefore I am familiar with digital transformation, blockchain and the crypto scene. And I am part of a broad network of both social media and fintech experts in Switzerland (companies, start-ups, authorities and associations).

I am flexible, work independently with empathy and think joined-up. I am Swiss, native German speaking but also fluent in English and French. And I’m used to manage multilingual content.

Work experience

  • 6 years of Social Media and Community Management
  • 16 years of Content Management
  • 16 years in Corporate and Marketing Communications
  • 19 years as a project leader

Professional skills

  • Social Media (Medium, LinkedIn, Twitter, Instagram, Facebook, YouTube e.g.)
  • Social Media Management Tools (Hootsuite, TweetDeck e.g.)
  • Content Management Systems (WordPress, TYPO3, Backbase CXP, Day CQ5, Livelink WCMS e.g.)
  • E-Mail-Marketing & Newsletter (MailChimp, Inxmail, Mailweaver)
  • Analytics, SEO, SEM
  • Adobe Photoshop, InDesign
  • MS Office

Personal skills

  • Communicating on- and offline
  • Thinking joined-up
  • Working independently (with strong team player skills)
  • Assuming responsibility and managing priorities
  • Keep calm!

Mission statement
Bringing Blockchain, Social Media (Marketing) and Digital Communications together.

Do you want me to bring those skills into your company? I look forward to hearing from you.

Sandro Hofmann
Haldenweg 14
3074 Muri b. Bern
+41 79 290 67 45

Reach me by e-mail

Please check my profiles on LinkedIn and Twitter for a closer look.